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SAS con soli 11 aerei di lungo raggio, 3 hub che vogliono più voli, la concorrenza di Finnair.....
SAS To Review Long-Haul Scheme
08/27/2007
Scandinavian Airlines plans to make a decision on its future long-haul strategy within the next year, Deputy CEO John Dueholm told reporters in Stockholm Friday.
The airline is looking at its long-haul presence. As part of its studies, SAS is considering new long-haul routes from Oslo, such as to Chicago and Bangkok, and wants to retain its Stockholm operation as well. The decision not to concentrate its 11 long-haul aircraft in its biggest hub, Copenhagen, is influenced by concerns over rival Finnair's growing long-haul business. "We want to protect our backyard against Finnair," one official says. Dueholm concedes that it is "very difficult to have a profitable long-haul business with only 11 aircraft."
To have better access into Southeast Asia and India, SAS is courting Emirates to enter a code-sharing alliance. SAS will start three weekly flights from Copenhagen to Dubai later this year and hopes to get feeder traffic from Emirates; however, the Dubai-based carrier has shown little interest in cooperating, Dueholm says.
Dueholm says SAS "has no interest in consolidation" at this point. But if the group doesn't reach its goal of a 7% profit margin by 2011, "our board will have to make a decision about independence." Dueholm said that there were no contacts with rival Finnair regarding a possible merger -- an option that has been highlighted by observers many times.
SAS con soli 11 aerei di lungo raggio, 3 hub che vogliono più voli, la concorrenza di Finnair.....
SAS To Review Long-Haul Scheme
08/27/2007
Scandinavian Airlines plans to make a decision on its future long-haul strategy within the next year, Deputy CEO John Dueholm told reporters in Stockholm Friday.
The airline is looking at its long-haul presence. As part of its studies, SAS is considering new long-haul routes from Oslo, such as to Chicago and Bangkok, and wants to retain its Stockholm operation as well. The decision not to concentrate its 11 long-haul aircraft in its biggest hub, Copenhagen, is influenced by concerns over rival Finnair's growing long-haul business. "We want to protect our backyard against Finnair," one official says. Dueholm concedes that it is "very difficult to have a profitable long-haul business with only 11 aircraft."
To have better access into Southeast Asia and India, SAS is courting Emirates to enter a code-sharing alliance. SAS will start three weekly flights from Copenhagen to Dubai later this year and hopes to get feeder traffic from Emirates; however, the Dubai-based carrier has shown little interest in cooperating, Dueholm says.
Dueholm says SAS "has no interest in consolidation" at this point. But if the group doesn't reach its goal of a 7% profit margin by 2011, "our board will have to make a decision about independence." Dueholm said that there were no contacts with rival Finnair regarding a possible merger -- an option that has been highlighted by observers many times.
